The eCommerce Retention Opportunity: 
Converting Retail’s One-and-Done Buyer

74% of a retailer’s customers are one-and-done buyers

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Predictive AI that continuously learns

Bluecore leverages shopper and catalog data from Shopify Plus to power AI that gets smarter over time to personalize the who, what, and when for every marketing message to drive a +45% increase in eCommerce revenue

The one-and-done buyer is kind of a menace, and they plague nearly every retailer -- but maybe they aren’t such a problem after all. Maybe they’re an opportunity in disguise. Think of the second purchase as your door to lifetime value- it only starts there. 

Tackling your one-and-done buyer problem starts with understanding the revenue opportunity waiting with your one-and-done buyers.
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